ETHNIC FASHION BRANDS OF INDIA
When it comes to major Indian ethnicwear brands, there's a vibrant tapestry woven with age-old traditions, contemporary twists, and diverse regional flair. Here are some of the leading players to explore, categorized by their distinct offerings:
Premium Luxury:
Sabyasachi Mukherjee: This couturier's opulent sarees, lehengas, and sherwanis are synonymous with bridal grandeur and celebrity attire. Expect intricate embroidery, rich fabrics, and timeless elegance.
Anita Dongre: Known for her intricate handcrafted details, playful silhouettes, and modern interpretations of traditional styles, Anita Dongre offers bridal and ready-to-wear pieces for the discerning fashionista.
Manish Malhotra: Bollywood glamour meets traditional grandeur in Manish Malhotra's dazzling lehengas, sarees, and sherwanis. Expect bold colors, shimmering embellishments, and a touch of drama.
Contemporary Chic:
Raw Mango: Reviving India's rich handloom heritage with a contemporary twist, Raw Mango by Sanjay Garg offers sarees, kurtas, and dupattas with vibrant colors, unique weaves, and modern silhouettes.
image source - rawmango.com
Payal Khandwala: Embracing minimalism and subtle sophistication, Payal Khandwala creates handcrafted silhouettes using organic fabrics and delicate prints, perfect for the modern Indian woman.
image source - lbb.in
Anushree Reddy: Known for her vibrant floral prints, intricate embroidery, and playful silhouettes, Anushree Reddy's lehengas and sarees are perfect for festive occasions and weddings.
image source - dnaindia.com
Bridal Delights:
Ritu Kumar: A household name for bridal wear, Ritu Kumar offers a wide range of sarees, lehengas, and sherwanis in classic and contemporary styles, catering to diverse budgets and preferences.
image source - theweek.in
Tarun Tahilani: This designer's bridal ensembles are known for their avant-garde cuts, exquisite details, and fusion of Indian and Western elements, creating a unique and dramatic look.
image source - forbesindia.com
Neeta Lulla: From timeless bridal lehengas to elegant sarees, Neeta Lulla's designs exude royalty and grandeur, often incorporating intricate embroidery and traditional motifs.
image source- moneycontrol.com
Regional Stars:
Jaypore: Explore the rich textiles and craftsmanship of Rajasthan with Jaypore's curated collection of sarees, lehengas, and dupattas, featuring vibrant prints, zari borders, and traditional motifs.
Chenaab: Immerse yourself in the elegance of Kashmiri embroidery with Chenaab's exquisite pherans, shawls, and stoles, featuring intricate needlework and vibrant colors.
Kanjivaram: Experience the timeless beauty of South Indian silk sarees with Kanjivaram's opulent creations, known for their rich gold zari borders, intricate motifs, and luxurious feel.
This is just a glimpse into the vibrant world of Indian ethnicwear brands. Remember, personal preferences, regional styles, and budget play a role in choosing the perfect outfit. Dive deeper into these brands or explore others based on your unique taste and occasion!
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